User Data Use Policy

UNITED Marketing Technologies, Inc. ("the Company" or "we") collect user data in a range of services that the Company provides ("the Services"). These guidelines convey the purposes and methods for the use of user data, as well as methods for dealing with cases when the use of user data is not desired. Customers and users who utilize the Services should read, understand, and consent to the following.

Article 1(Controller)

UNITED Marketing Technologies, Inc.

Article 2 (The categories of user data and how to collect it)

User data is not personal identify information.

1. We collect the following user data through cookies.

  • (1)Cookie ID (when utilizing the Information, a code issued automatically by servers belonging to the Company, in order to identify users' browsers)
  • (2) Action history information (historical information related to the Services, such as advertising clicks)
  • (3) Session determination information

2. We collect the following information automatically.

Advertising Identifier (e.g. IDFA, AAID)

Article 3 (The purpose of the processing)

We use user data for the following purposes.

  • (1) Reporting the results of measurements of advertising effectiveness for advertisers
  • (2) Notifying SSPs of advertising insertion information
  • (3) Verification/improvement of advertising effectiveness
  • (4) Improvement of the Services
  • (5) Distribution of optimal advertising for users visiting websites
Article 4 (Period of Validity)

Cookies will be used for a maximum of 2 years, and will be deleted after two years have elapsed.We do not have period of validity about advertising identifier.

Article 5 (Opt Out)

Users who do not wish user data to be used should carry out the procedure for opting out detailed below.

・Bypass(our company)

・HaiNa(our company)

・IM-DMP(Intimate Merger, Inc.)

Not limited to the above services, if you want to stop the device identifier on your device to be used, you can reset the advertising terminal identification ID issued by the OS by changing the settings of your device, thereby you can stop the delivery of advertisements based on past informative data.

We are a certified buyer for Google's ad inventories. We deliver ads for Google's ad inventories in accordance with the Certified Buyer Program Guidelines. For the explanation of the guidelines, please visit the Google's website below.

Article 6 (Processing)

All user data processing is subject to this policy and any applicable law.

Article 7 (Contact)

Please direct inquiries regarding the handling of cookies to UNITED Marketing Technologies, Inc. as follows:

UNITED Marketing Technologies,Inc.

2-5, 1-Chome, Shibuya, Shibuya-ku, Tokyo, Japan

Article 8 (Revisions)

The Company reviews and updates this Use Policy in accordance with revisions to laws and ordinances, etc., and changes in social and international conditions.

Article 9 (Limitation)

1. Our site is not intended for use by Children under the age of 13. We do not knowingly collect user data from children under the age of 13 through the Site except as permitted by US law.

2. We do not collect or process user data from person who in EEA(European Economic Area).

Enacted on April 6, 2012
Revised on December 11, 2014
Revised on August 20, 2018
Revised on May 29, 2020
Revised on February 1, 2021
Revised on September 9, 2022
Revised on January 10, 2023

Copyright © 2021 UNITED Marketing Technologies, Inc. All Rights Reserved.