Demand Side Platform "Bypass"


Cookie Use Policy

Cookie Use Policy

UNITED, Inc. ("the Company") utilizes cookies in a range of services that the Company provides ("the Services"). These guidelines convey the purposes and methods for the use of cookies, as well as methods for dealing with cases when the use of cookies is not desired. Customers and users who utilize the Services should read, understand, and consent to the following.

Article 1 (Cookies)

Cookies are a system for writing and saving data temporarily through websites to the terminals (smartphones, feature phones, and PCs) of visitors to these websites. The Company sends cookies through websites that utilizes the Services, to users (the browsers of users) who visit these websites, records this, and then utilizes certainthe information recorded ("the Information").

Article 2 (The Information)

1. The Company uses the following information through cookies.

  • (1)Cookie ID (when utilizing the Information, a code issued automatically by
         servers belonging to the Company, in order to identify users' browsers)
    (2)Action history information (historical information related to the Services,
         such as advertising clicks)
    (3)Session determination information

2. Information used through cookies is related to communications content that
    cannot be used to identify individuals, and is not personal information defined
    by laws and ordinances or by the privacy policy of the Company

Article 3 (Purpose of Use of the Information)

1. The Company uses the Information for the following purposes.

  • (1)Reporting the results of measurements of advertising effectiveness for
    (2)Notifying DSPs of advertising insertion information
    (3)Verification/improvement of advertising effectiveness
    (4)Improvement of the Services
    (5)Distribution of optimal advertising for users visiting websites

2. The Information is used and managed in accordance with this Use Policy and
    with the Company's "Privacy Policy" and is not supplied or disclosed directly
    or to third parties.

3. The Company analyzes, edits, and processes the Information, and reports it
    as statistical information to advertisers, media companies, and other
    associated businesses that use the Services, and in some cases releases this
    processed information as marketing information.

Article 4 (Period of Validity)

Cookies will be used for a maximum of 2 years, and will be deleted after two years have elapsed.

Article 5 (Opt Out)

Users who do not wish the Information to be used should carry out the procedure for opting out detailed below.

  *Please access with a device which you want to opt out.

Article 6 (Revisions)

The Company reviews and updates this Use Policy in accordance with revisions to laws and ordinances, etc., and changes in social and international conditions.

Enacted on April 6, 2012
Please direct inquiries regarding the handling of cookies to UNITED, Inc. as follows:

Personal Information Protection Manager and External Relations Contact
Alive Mitake
2-5, 1-Chome, Shibuya, Shibuya-ku, Tokyo

Copyright © 2012 UNITED, Inc. All Rights Reserved.